Why Victor Alpha Is More Than Just A “Dime A Dozen Company”

Posted by Jade Johnson on

If you’ve scrolled through any social media platform in the last few years, odds are you’ve probably seen dozens (if not hundreds) of clothing companies. Most of those clothing companies don’t even exist anymore, due to various reasons. So, what makes us different?


The answer is simple, we actually give a shit. Our company means more to us than just some income. Every member of Veteran Apparel is either a veteran, active duty, or serving in some type of civil-service occupation (fire, ems, law enforcement). The whole reason we started this company is to be able to give back to the community that has sacrificed so much.


From missed birthdays, anniversaries, and holidays… to missing limbs, we fully appreciate everything that our community has sacrificed so thanklessly since 1775. In return, we’ve decided that the best way we can give back (while keeping the company afloat) is to donate 25% of our profit to various charities and organizations that have proven to contribute back substantially to the veteran, or law enforcement community.


We fully understand that it’s hard to place trust in different companies (especially ones you’re just learning about). You’re not stupid, and we don’t expect you to be. We offer full transparency for every dollar we donate. All you need to do is email us with your request to see our donation spreadsheet, and we will happily send it to you! What other companies out there are so willing to do that? Go ahead… we’ll wait.


Before you ask… no, we are not going to make cheesy clothing that says: “IRAQ VETERAN, STAY BACK OR YOU WILL BE SHOT” or some shit like that. Our goal is to make clothing that stands out, but in a stylish way. We are patriots, but we are not cocky veterans. There is a major problem with that in our community, and any level-headed patriot (veteran or not) can see it. Granted, we can’t please everyone. However, we are always here for you. Like us or not… we’re here to stay.


Freedom On.

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